This study is about understanding how teens 13-15 YOs take care of their teeth and how oral care fits into everyday life. Participants will answer questions about their brushing habits, what motivates them, and what challenges they experience.
Teens will also review a few new oral-care product ideas and share honest opinions about what seems useful, interesting, or unappealing. Participants will also be invited to record short videos explaining their thoughts in more detail.
This is not a test—there are no right or wrong answers. We’re interested in real opinions and experiences.
Please note: Your child will be participating directly in this study, so only continue if they are comfortable sharing their own responses else you will be marked as not attended.