We recruit participants for just about any type of qualitative market research. These studies include both in-person and remote studies. Types of projects that we've recruited for include: one-on-one interviews (remote and in-person), product usability tests (remote and in-person), focus groups, diary studies, and more.
How do you source your participants?
We've built a community of consumers who are interested in sharing their opinions to influence the development of new products. We reached these consumers through a number of different channels, including: college campuses, urban centers, Facebook, Craigslist, and other social media sites. After a consumer joins our community, he or she goes through a mandatory phone screening process before he or she is permitted to participate in any studies. This ensures that we are delivering thoughtful and articulate participants for our clients' studies.
How do I avoid "professional testers"?
We have several checks in place to make sure that you are getting genuine participants in your studies. First, every participant goes through a mandatory screening process before he or she is permitted to participate in any studies. Second, we regularly review participants' responses to screener questions on our site. If we see any discrepancies across surveys, we will blacklist the participant from future studies. Third, we currently limit the number of studies that a participant can join to 1 per month.
How do I know that your participants will show up?
Our aggregate no show rate is between 10-15%. Note: project's no show rate is highly correlated with the incentive amount. (Lower incentives lead to higher no show rates). We are regularly adding new features in order to reduce the no show rates. If you are conducting studies with an audience, we recommend over-recruiting by 10-15% or recruiting backup participants for your sessions. Note: we do not charge for any participants who fail to show up.
How quickly can you recruit candidates?
Most of our projects are fully recruited in less than 3 days. Projects looking for niche audiences may take longer.
Who can I contact if I have more questions?
You can email us at email@example.com.
So what are you waiting for?
Get the feedback that you need to start making better decisions.
Our goal is to help companies make smarter decisions. We do this by connecting them with the only people that can help: their target customers. We make it extremely simple for companies to test new ideas, concepts, and products with their target market, so that they can avoid expensive mistakes and focus on building products that their customers want.