Your App Vetting Process: What Makes You Click ‘Install’

Study type
1-on-1 Interview
Study format
Online
Compensation
$150 choice of dozens of digital gift cards
Session length
30 minutes
Description

In this 30-minute 1:1 Zoom interview, we’ll learn how you evaluate ecommerce apps and what drives an install decision. We’ll then share a brief demo of a new tool related to post-purchase offers and ask for your feedback on usability, clarity, and perceived value. The session is conversational—there are no right or wrong answers; we’re looking for candid input.