Calling all product testing enthusiasts and early adopters!
Are you ready to try something new and enjoy a unique nicotine experience? We're offering you an exclusive opportunity to test new nicotine products just before their official market launch. Join us for a two hour in-person focus group happening in Shoreditch, London. Get involved and share your insights — while also getting to test new products.
Apply today to be part of something innovative — your opinion matters!
Here’s everything you need to know about what’s expected, how the focus group is set up, and what you’ll gain from participating.
Commitment Overview:
The focus group will be conducted on December 3, 2025 at 6:30pm in Shoreditch, London. The session will take approx. 2 hours. There will be a mix of talking about your way of using nicotine and getting to test & giving feedback on products which will launch in the UK in early 2026.
Process Overview:
1. Application selection process
2. Once selected, you'll receive information on the exact location and next steps
3. Come and test new products with us
Please note that all tobacco/nicotine products pose health risks, are addictive, and are not risk-free. This study does not promote smoking or address health-related concerns, nor is it a study on the ingredients or emissions of any specific brand. Instead, the purpose of this research is to better understand the opinions of adult nicotine users. We are not interested in any comments regarding individuals under the age of 18; please avoid mentioning such matters in your responses.
We’re excited to have you on board for this focus group, where you’ll be testing our new nicotine products and tell us what you think.