What You’ll Be Asked to Do
This study is designed to learn more about how people discover and decide what to watch for entertainment. Rather than asking you to remember your choices later, we’ll have you share your experiences as they happen.
Part 1 – Getting to Know Your Viewing Habits (2 days)
During the first two days, you’ll complete a few activities about your typical entertainment habits. You’ll tell us about the shows or programs you’re currently considering watching, how you usually hear about new shows, where you look for ideas or recommendations, and when and where you typically watch.
Part 2 – Sharing Your Viewing Decisions (approximately 2 weeks)
For the next two weeks, we’ll ask you to check in whenever you make a new viewing decision. You’ll share things like what caught your attention, where you discovered it, what other shows you considered, and what ultimately made you decide what to watch.
The goal is to capture your real-life entertainment decisions as naturally as possible, so there are no right or wrong answers — we simply want to hear about your actual experiences and choices.
Short Follow-Up
About one week after your portion of the study ends, we’ll ask you to complete a brief follow-up about your experience.
Compensation for your time will be a $250.00.
The researcher may follow up via message, email, or phone to confirm if you're a fit for the study. Be sure to answer!