We’re inviting you to take part in a short and fun research study about how people in the U.S. use streaming services — both free and paid. We want to learn more about the platforms you use, the kind of content you watch, and your experience with ads while streaming.
What You’ll Do:
Start with a short survey (about 4–5 minutes)
You’ll answer a few questions about your streaming preferences, the platforms you use, and what you like to watch. If you qualify, you’ll be invited to continue with a few online activities: You’ll watch 1 live sports event (about 180 minutes or more) that will include advertising content, since we’ll be asking about your ad-viewing experience.
Share your thoughts in short online diary entries
After watching, you’ll complete quick diary-style questions about what you saw and how you felt about it.
💵 Incentive
You’ll be eligible for an incentive once you:
✅ Complete the short screening survey
✅ Watch all assigned content (with ads)
✅ Submit all diary entries in full, in English
✅ Follow all study instructions carefully
Please note:
After completing this screener, you’ll receive a follow-up email with more details about the study and the next steps if you qualify.
Incentives are provided only for fully completed and approved participation.
Partial, low-quality, or incomplete responses will not be eligible.
Payments are processed within 28-42 days after the study ends and data is approved by the client.