This calculator gives you just a taste of the targeting options available. We go deeper – disabilities, brand preferences, ages of children, professional skills, software, and so much more. To learn more about the User Interviews panel, download our panel report.
Tap into our vast network of 6 million vetted participants. Target professional segments, demographic groups, consumer behavior, or any niche audience you’re looking for.

“With some platforms, you get volume but not the right people. It’s bloated, hard to trust, and expensive. With User Interviews, we launched the screener and immediately had perfect matches. It was honestly unbelievable.”
Niche audiences? No problem. Our precise targeting and screening tools help you pinpoint exactly who you need.

Our advanced targeting and screening capabilities help modern research teams find specific participants, fast. Recruit gives you access to deep consumer, professional, and technical attributes, along with a powerful screener survey builder, to help you find exactly who you need for your study.
We offer a wide range of demographic targeting options, including age, gender, education, income, family life, and technology use.
Our diverse consumer research panel has millions of participants, giving you fast access to a massive consumer audience from all around the world. Target Gen Z trendsetters, young families in urban neighborhoods, retirees who use assistive devices, and more.
Yes, you can target by a wide range of professional criteria, including job titles, seniority, skills & software usage, company size, industry, and more.
Our B2B research panel is rich in verified professionals across a wide variety of roles, industries, and company sizes, with especially strong representation in education, healthcare, hospitality, and tech.
Yes, we support participant recruitment in 34 countries, including many international locations, and are continuously expanding our global reach.
Note that the availability of specific demographics or niche audiences may vary based on our active participant pool in that region. You can use our in-app audience estimator to gauge the feasibility of international audiences.
Our panel consists of nearly 6 million verified participants spanning over 30 countries. We’ve got participants across just about any consumer or professional segment. Find senior decision-makers at enterprise companies, homeowners with adult children, iPhone users who live in the Midwest, and more.
Targeting is about defining the ideal participant who can best answer your research questions, and setting the right criteria to find them. Your targeting criteria will typically be defined by a mix of psychographics, behaviors, demographics, and geographics.
Screening helps you hone in further on behavior, attitudes, and intent to qualify on-target participants, and filter out those who aren’t a good fit. You can build custom surveys in UI with advanced question types or skip logic, or use our premium screening add-on for highly-specific recruits.




Schedule your demo and see us in action today.