Redefining Research Rigor in an Age of Advanced Tooling

Research tools are most powerful when used with solid methodology. But in an age of advanced tooling and AI capabilities, are the researchers in control or vice versa? UXR Institute's Founder Leo Hoar and Founding Instructor Bianca Work join us to discuss the evolution of research rigor in the current tools landscape and what it means to researchers today. Topics include:

• How tools with AI capabilities can increase depth/nuance if researcher guides AI, not vice versa
• The future role of researcher as orchestrator, not task-doer
  
• Why advanced knowledge of research methods is more important than ever
• And much more!