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If you’re a student or a researcher who only runs occasional studies, our Pay-As-You-Go (PAYGO) subscription plan is designed for you.
In this article, you’ll learn:
- How to start exploring the platform, check feasibility, and launch a study
- How much our PAYGO plan costs for consumer and professional recruits
- Where to find project support and helpful resources for managing studies
Create an account
Once your account is set up, you can explore the platform, estimate costs, check the feasibility of your target audience, and launch a study when you’re ready.
For help getting familiar with the User Interviews platform, check out our support article How to Navigate the UI Research Recruiting Platform.
How much it costs
PAYGO Pricing
- B2C studies: $49 per participant (excluding incentives)
- B2B studies: $98 per participant (excluding incentives)
Incentives are paid separately and go directly to participants.
No-Shows, Cancellations & Fraud
- No-shows: You will not be charged the recruiting fee for verified no-shows.
- Cancellations: Policies vary based on timing and participant status.
- Fraud: Fraudulent participants are credited back once confirmed.
👉 For detailed policies, see our pricing page.
How to launch a project
If you’re new to User Interviews, the Recruit demo is the most relevant and actionable place to begin. It walks you through:
- How to create a new project
- How to define your target audience
- How to review applicants and manage participants
- How to launch recruitment and track progress
Check it out below!
You can launch any kind of study on User Interviews using our four main study types (moderated 1-1 interviews, moderated focus groups, unmoderated studies, and multiday studies), along with our three study formats (online, over the phone, or in person).
For a step-by-step walkthrough, we also recommend exploring the Quick Start guide on the User Interviews Academy, as well as the other resources linked in the Helpful Links & Resources section below.
Helpful links and resources
Here are some of the most commonly used tools and resources among students and PAYGO customers. Bookmark these for easy access during your research journey.
Research & Onboarding
- Quick Start with User Interviews: A step-by-step guide to launching your first study on User Interviews, from setup to recruiting participants.
- User Research 101 Course: Learn the fundamentals of user research, from planning and methods to recruiting and analysis.'
- Free Research Templates: Access ready-to-use templates for common research tasks like screeners, consent forms, and discussion guides.
- Scheduling with User Interviews: Learn more about scheduling sessions and managing your research calendar with our built-in scheduling tools.
Tools & Calculators
- Feasibility Calculator: Estimate how quickly you can find participants based on your criteria before launching a study.
- The UX Research Incentive Calculator: Get recommendations on fair and competitive participant incentives based on study type and length.
- Grade My Screener Survey Tool: Automatically evaluate your screener survey and get feedback to improve participant quality.
- UX Research Methods Selection Tool: Find the right research method based on your goals, timeline, and stage of product development.
- Qualitative Sample Size Calculator: Determine how many participants you need for qualitative research to get reliable insights.
FAQ
Is upfront payment required?
Yes. PAYGO projects require upfront payment by credit card before recruitment begins. This ensures participants can be paid promptly once your study is completed.
Can I pay via invoice instead of credit card?
No. PAYGO and student accounts are credit card–only and do not support invoicing.
Can I still use the platform to send NDAs?
Yes. You can send NDAs and other consent documents directly through User Interviews as part of your project setup.
Is User Interviews secure?
Yes! User Interviews takes security seriously and have robust controls and processes in place to secure your data. Learn more on our Security page.
Does User Interviews integrate with other research tools?
Yes, integrations with research tools are available on any plan. Learn more about integrations here.
Who should I reach out to for support?
Be sure to explore our Help Center, Product Academy, and UX Research Field Guide for in-depth tips, tutorials, and self-serve troubleshooting. If you need help at any point, our support team is happy to assist. Contact them via email at project@userinterviews.com.
