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March 31, 2020
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Instead of updating our previous Release Notes post, we're starting 2020 with a fresh post, and taking taking a step back to talk about some larger-scale thoughts on the year to come.
Too often, all-encompassing product roadmaps set themselves up to fail; it's easy to make the mistake of over-planning, or being product-centric instead of user-centric.
The question isn't, "what will build?" but "what user needs are we tackling?" Instead of a bulleted list of specific future features, here are 3 questions we're exploring as we evolve User Interviews this year.
Research is a team sport. We have a ton of ideas for making collaboration in User Interviews even easier and more useful, but we also have a lot to learn.
When do researchers loop in other teammates? When do teammates reach out to you? How do we solve problems not only for individual researchers, but for whole teams? These questions are central to what we're building this year.
We built User Interviews to solve a specific problem: “we need to talk to 5 people for this project—how do we find them?” This was a great starting point, because it matches a mental model many users already have.
But what if, instead of a list of finite "projects," you had participant segments, a calendar, a few screener templates, and handy automations to link them all together? We want to evolve our product to address researcher needs that don't fit cleanly into the existing "launch a project" frame.
...And would it be helpful if User Interviews could pass data back and forth with them? In other words: integrations, baby 🔀.
As we've said elsewhere (including in this post!), your perspective has a direct impact on what we build. If any of these questions got you thinking, hop over to our roadmap and add a note! Happy 2020!
JP Allen is a Growth Marketer at User Interviews. Obsessed with languages, writing, learning, spreadsheets, and bad puns.